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Music mag by the bands, for the bands
By Barry Levey
Many before him have tried and failed. History is against him, time is against
him--even the Sudler Fund is against him. Yet Rajeev Muttreja, SM '00, pledges
to prevail. Nothing, neither PR-politics, nor rapidly approaching deadlines,
nor a total lack of monetary support will keep him from bringing Yale what he
knows it so desperately needs: a new music magazine.
"There hasn't been a real music magazine at Yale, at least not one with a big
presence," Muttreja said. He and his co-editor, Philip Kimball, PC '00, plan to
change all that with a new journalistic enterprise mysteriously titled
1%. Shooting for a FallFest debut, their goal is to helm a monthly
publication profiling Yale bands and reviewing national releases. It will offer
humor, commentary, and news about that art form that makes us sing with praise,
dance for joy, and clap for credit.
According to Kimball and Muttreja, 1% promises to be a marked departure
from such national acts as Spin and Alternative Press. "You may
recognize certain elements [from those magazines], but no exact copies,"
Muttreja said. While he did refer to "Rolling Stone-style interviews,"
he doesn't want to be as critical of the Yale music scene as Rolling
Stone is of Lisa Loeb.
"The Yale music scene has a great deal of potential, but not a great deal of
coverage," he said. "We want to hype it up, take it to a new level. A lot of
students hang out with people and have classes with people without even knowing
they have this great sound." If Muttreja sounds uncritical, he admits that he
is. "We won't be necessarily reviewing the [student] bands as much as covering
them. First we need to introduce them, and that will be the first main focus of
the magazine: introducing Yale bands and reviewing mainstream bands."
The idea, naturally, has support from Yale's musicians. "I'm in favor of
anything that helps create a musical community and at the same time accelerates
our rise to the glamorous world of rock stars and fashion models," Eli
Horowitz, DC '99, glockenspielist for the student band Commodore 64, said. And,
as Muttreja puts it, "Publicity is rarely a bad thing, especially when it's in
a good light."
The publicity couldn't come at a more opportune time; the advent of 1%
parallels a sort of renaissance in the Yale music scene. "Right now there seems
to be a lot going on," Muttreja said, referring to Society Electronica, the
Turntablists Society, the Musicians Cooperative, and the growing popularity of
an assortment of student bands.
Less support has come from Yale's generous-to-a-point Sudler Fund, which
stopped funding campus publications this fall. "Not getting Sudler funding was
an unexpected obstacle," Muttreja said, "but we'll still come out. We're
looking at advertising and a benefit concert" scheduled for Sun., Nov. 8 at the
GPSCY, which will be organized with the help of campus bands.
Muttreja is no stranger to musical adversity. As the music director of WYBC
last year, he was one of many students dismissed from the FM station in
December. "I was pretty heavily involved in WYBC. That was my outlet; when we
were cut, that outlet was gone," he said.
The magazine's first issue will establish several permanent features,
including an in-depth profile of a student band, national news and opinion, and
a more lighthearted approach to musical identity. "We have a `desert island
discs' feature where you ask someone if they were stranded on a desert island,
what music would they bring," Muttreja explained. "We've asked [Professor
Peter] Salovey, [football head] coach Jack Siedlecki, and Wayne at Mory's.
They're people you've never looked at in a musical light, but we want to bring
out that side of them." Also included is a point/counterpoint section that this
month will ask if the swing resurgence is good for music. Muttreja promises
that future issues will address meatier questions like "Is rock dead?"
Muttreja wants the new magazine to be as diverse in content as Commodore 64 is
in instrumentation. The main thrust of 1% may be to support Yale indie
bands, but Muttreja said, "If someone wants to write about classical or country
music, that's okay too." The audience for such articles, while undoubtedly
small, should take heart; it's for them, after all, that the magazine is named.
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